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Join the Conversation!

Magpie, the original Twitter advertising network, assists brands to harness the power of conversation.

Our platform enables advertisers to create relevant, controlled and individualized sponsored conversations in a mutually beneficial partnership between advertisers and twitterers.

For Advertisers For Twitterers

Working with Magpie

How it all works

How it works Advertising on Twitter with Magpie is easy. Within a few steps you can have your campaign up and running. Once you have identified the opportunity simply propose a message, identify the conversation you want to join, decide how much you want to spend and then fund your campaign.

We then select relevant twitterers and invite them to participate.

Learn more

Campaign Management

In the Driver's Seat

Campaign ManagementAs a Magpie client you have 100% control over your campaign management. With a comprehensive range of campaign management tools at your disposal, you have the resources to target, refine and maximize your campaign ensuring a greater level of engagement amongst twitterers.

Campaign Tools

First Choice

Some Featured Clients

Our client base is diverse, ranging from small- to medium-sized companies to large global players. The following is a sample of the clients that we have had the privilege to run campaigns for.

Tweeting with a Conscience

Only the Best

Our network provides a mutually beneficially partnership between brands and twitterers, whereby both parties have complete control and management over their involvement. Within this network we foster an environment of honesty, choice and transparency.

We stand by the Ethics Code of the Word of Mouth Marketing Association (WOMMA) and are committed to providing value.

Magpie is passionate about the maintenance of a reputable and ethical service, which protects the interests of our advertisers, twitterers and the broader community.

Quality standards

Latest News

May 31, 2010

Go-Ahead for Magpie's In-Stream Advertising

Twitter's new terms have been subject to massive misunderstandings. Read more.

May 27, 2010

Head wind for Magpie?

Twitter have changed their terms of services. Please bear with us while we evaluate how this will affect Magpie. Read more.

February 18, 2010

WOMMA's Guide to Disclosure in Social Media Marketing

The new WOMMA recommendations and how Magpie helps you as a Twitterer to be automatically compliant! Read more.

The Magpie Network

Magpie is the leading advertising network for Twitter. We're committed to providing a network that is accessible to business of all sizes, The Magpie Network and as such our program has the capacity to support large-scale global branding initiatives down to low-budget campaigns.

With a current reach of over 10 Million twitterers world-wide, Magpie has twitterers in all major twittering countries tweeting across a broad range of topics.

About us